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Sony Brand Name Seriously Tarnished by Hacking Controversy, Survey Says

Written By Kom Limpulnam on Senin, 22 Desember 2014 | 23.07

The overall Sony brand has reportedly taken a major hit in terms of consumer perception in the wake of the hacks against Sony Pictures and the ensuing fallout. The controversy has pushed media and technology giant to its worst levels in six years, according to new research service YouGov, discovered by Variety.

YouGov's BrandIndex is calculated by asking people:"If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?" This is then calculated into a score that can range from 100 to -100, with a zero being a neutral position.

Sony's score this year began at 13, dropping to 11 on November 24 when the Sony hack was first made public. It only fell further from there as the hackers posted troves of internal Sony documents, including executive salaries, personal emails, and even movie scripts.

Things got even worse for Sony following week's cancellation of The Interview, the controversial James Franco/Seth Rogen movie apparently at the heart of the cyberattack, which the FBI says came from North Korea.

As of Friday, December 19, Sony's score was 3, a six-year low. YouGov points out that this could fall further, as The Interview's cancellation has drawn much displeasure from some, while United States president Barack Obama has even said Sony "made a mistake" in scuttling the movie's release.

This isn't the first time Sony's brand image has taken a hit in recent years. The company's BrandIndex score dropped off in April 2011 when the PlayStation Network was breached. Millions of accounts were compromised, and the service itself didn't return to full functionality for weeks.

For more on the fallout from the Sony Pictures hack, be sure to read GameSpot sister sites CNET and CBS News.

The YouGov BrandIndex is measured by interviews with 4,300 people every weekday from a representative US population sample.

Got a news tip or want to contact us directly? Email news@gamespot.com

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PS4

23.07 | 0 komentar | Read More

Gaming Industry Undergoing "Technology-Led Transformation," EA Exec Says

The game industry is undergoing a "technology-led transformation," according to major player Electronic Arts, whose CTO Ken Moss says he sees a massive opportunity for growth and change as a result.

"The gaming industry is going through a technology-led transformation right now and I think we have a huge opportunity in front of us and a number of exciting challenges to solve," Moss, who joined EA only five months ago, said in a post on the company's blog.

Some of the areas Moss said he's keeping an eye on as EA CTO are: games as a service, mobile gaming, big data, security, streaming, social connectivity, and unified game engines. "Each of these is transformational--and EA is right in the mix, Moss said.

Moss went on to say that he plans to write future blog posts covering the topics the community would like to hear most about.

"As you can imagine, a lot of my time is of course spent plotting out the technical strategy for the company," he added. "What you may not have guessed is that I also spend a lot of my time guiding and building the teams and talent that thrive in such a fast-paced environment and who are as excited as I am for exploring these new frontiers."

Moss joined EA in July. Prior to coming aboard at the publisher, he held high-level technology positions at Microsoft and eBay. At EA, Moss is officially in charge of "leading the strategy and vision for EA's digital platform and information technology organizations."

What kinds of new experiences are you looking for from EA going forward from a technical perspective? Let us know in the comments below!

Got a news tip or want to contact us directly? Email news@gamespot.com

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Electronic Arts

23.07 | 0 komentar | Read More

UK Chart: Advanced Warfare Takes Christmas No1 Spot

Call of Duty: Advanced Warfare has claimed the Christmas No1 spot in the UK all-format charts, overtaking FIFA 15 at the eleventh hour thanks to a PlayStation 4 bundle promotion.

It means that Activision's flagship shooter series has topped the UK chart at Christmas on five separate occasions. FIFA 15, the clear frontrunner in the build-up to the holiday period, drops to second.

In third and fourth are the non-movers GTA5 and Far Cry 4, while a 97 percent surge in sales pushes Assassin's Creed Unity to fifth. A similar spike in sales for The Crew, Ubisoft's open-world racer, brings it to sixth as retailers lower the game's price by as much as £15.

The all-format top ten follows:

  1. Call of Duty: Advanced Warfare
  2. FIFA 15
  3. Grand Theft Auto 5
  4. Far Cry 4
  5. Assassin's Creed: Unity
  6. The Crew
  7. Destiny
  8. Minecraft Xbox Edition
  9. Minecraft PlayStation Edition
  10. LEGO Batman 3 Beyond Gotham
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Call of Duty: Advanced Warfare

23.07 | 0 komentar | Read More

Today's Xbox One/360 "Countdown to 2015" Deals Revealed

Microsoft has launched a "Countdown to 2015" sales promotion for Xbox, offering a series of daily deals on Xbox 360 and Xbox One titles.

As the promotion's name suggests, Microsoft will unleash a new deal every day until January 1, 2015. Starting things off today are some discounts on various Lord of the Rings games.

Microsoft's Countdown to 2015 sale also applies to various Xbox TV and movie programming. You can see all of the video content on sale through the Xbox Video website.

Below are today's Xbox One and Xbox 360 deals. Notably, you don't need an Xbox Live Gold membership to enjoy the savings.

Xbox One Deals Available Today (December 22) Only:

Xbox 360 Deals Available Today (December 22) Only:

Previous deals have included:

December 16

December 17

December 18

December 19

December 20

December 21

Got a news tip or want to contact us directly? Email news@gamespot.com

Filed under:
Xbox 360
Xbox One

23.07 | 0 komentar | Read More

Final Fantasy PS4 Announced for Japan

Sony and Square Enix have teamed up for a new PlayStation 4 design to mark the release of upcoming role-playing game Final Fantasy Type-0 HD. The console, which has been announced only for Japan, comes in a red and black design, which also goes for the DualShock 4 controller.

The PS4 bundle also packs in a copy of Final Fantasy Type-0 HD (of course), a Type-0 theme, and a download code for the super-limited Final Fantasy XV demo. Siliconera reports that the console will go on sale march 19, 2015 for ¥46,980, which is about $392.

Buying Final Fantasy Type-0 HD is the only way to get access to the Final Fantasy XV demo, which should offer 3-4 hours of gameplay, according to Square Enix.

In other Type-0 HD news, Square Enix recently revealed a rather-impressive collector's edition. For more on the Type-0 HD PS4 bundle, check out the image gallery below.

Got a news tip or want to contact us directly? Email news@gamespot.com

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PS4

23.07 | 0 komentar | Read More

Sounds Like Titanfall 2 Will Come to Steam

The PC version of this year's multiplayer shooter Titanfall is currently available only through EA's Origin digital distribution hub, not Valve's 100-million user platform Steam. Now, developer Respawn Entertainment co-founder Vince Zampella has spoken out to say that while the first Titanfall is unlikely to ever come to Steam, the game's follow-up could.

"At some point you look at it and you say is it even worth now this much later the effort to put it on Steam, when it would be a lot of work and kind of bifurcate the community?" Zampella told Game Informer when asked if the first Titanfall might come to PC.

"We would have loved for it to be on Steam from day one, but at some point it just doesn't make sense anymore and you start looking to the future and I think we should not make that same decision again [emphasis added]," he explained.

Titanfall was published by EA, which is likely the reason the PC version was exclusive to Origin. Going forward, however, it appears Respawn's exclusivity arrangement with EA has been loosened. In addition to the possibility that Titanfall 2 could come to Steam, Zampella has also suggested that the sequel may come to PlayStation systems for its console release.

The original Titanfall was exclusive to PC, Xbox 360, and Xbox One. It is unclear how well Titanfall has sold, but Zampella says the game has seen 8 million unique players to date. We also know that Titanfall is the best-selling new IP for Xbox One to date.

In addition to a Titanfall sequel, it was recently revealed that Respawn has formed a second team internally to work on a non-Titanfall project, possibly led by former God of War veteran Stig Asmussen. He joined Respawn over the summer as a game director for an unannounced project.

Got a news tip or want to contact us directly? Email news@gamespot.com

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Titanfall

23.07 | 0 komentar | Read More

Star Wars 7 Trailer Re-Made in GTA 5

The folks at YouTube channel Powerlight-13 have remade the epic Star Wars: Episode VII - The Force Awakens trailer inside of Rockstar Games' open-world action game Grand Theft Auto V.

Obviously it's somewhat rough--after all, GTA V is a bit limited in its Star Wars props. But it's a fun watch all the same, and speaks to the enduring passion of the GTA V playerbase.

The Force Awakens hits theaters in December 2015, while GTA V fans have GTA Online Heists, and maybe some single-player DLC, to look forward to in 2015.

Thanks, Polygon.

Got a news tip or want to contact us directly? Email news@gamespot.com

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Grand Theft Auto V

23.07 | 0 komentar | Read More

Destiny Nearing 13 Million Players, 500+ People Working on the Game Right Now

Almost 13 million people--12,869,066 to be exact--have played Bungie's shooter Destiny, the developer has revealed. The milestone, which Bungie announced on its blog, comes after the release of Destiny's free demo for all platforms. It's unclear how many copies of Destiny have actually been sold.

Destiny's 12.87 million players have created 22.93 million Guardians, and together have spent 872.4 million hours in the game so far, Bungie went on to say. The developer also revealed some staffing numbers, saying it currently has more than 500 people working on the game and/or its sequel.

Bungie has also informed us that Destiny's new raid, Crota's End, has been beaten 769 times "and rapidly counting." The raid was introduced to Destiny through the game's first expansion, The Dark Below, which was released in early December. The raid was designed to be tackled by a team of six players, but someone recently beat it all by himself, a feat that has never been repeated, Bungie says.

Also in the update, Bungie said Destiny's ranks are about to grow significantly with players described as "Christmas Noobs" AKA people who receive the game as a gift on December 25.

"Go easy on 'em," Bungie said. "They'll show up in the Crucible--lost, confused, and freshly minted as Level Fives. They'll arrive on the forum where you're sort of a big deal, asking questions you discovered the answers to a long time ago. Take them under your wing. Show them the way. They'll learn a lot from you."

Current Destiny owners are also getting a special Christmas gift from Bungie. The developer teased that Destiny players will find "some small stocking stuffers" in the game sometime after the holidays. Presumably you'll be able to claim your gift at the Postmaster.

Finally, Bungie said the next major update for Destiny will arrive in January, and should include "some stuff you've been asking for." Bungie will share more details after the holidays.

Got a news tip or want to contact us directly? Email news@gamespot.com

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Destiny

23.07 | 0 komentar | Read More

Total War: Arena Is All Battle, All The Time

Written By Kom Limpulnam on Senin, 15 Desember 2014 | 23.07

"Ambition's kind of a funny word to bandy around when you're talking about Total War," says Creative Assembly studio director Tim Heaton. "It's fair to say that some of our most ambitious titles have also courted the most controversial reception and some of the most divisive opinions."

Heaton is speaking to a roomful of press members, outlining what the Total War teams have been up to and where they intend to go. As it happens, the series had already expanded into the mobile space with Total War Battles, but Creative Assembly clearly has eyes on other markets as well, and the free-to-play realm on the PC in particular. And thus was born Total War: Arena, a streamlined multiplayer take on the series' strategic formula that pits two teams of 10 players each against one another, and gives players a handful of squads to lead into battle. The idea of a scaled down, free-to-play iteration of a deep, beloved strategy series is the kind of one that inspires waves of pearl-clutching among PC enthusiasts who worry about the murder of big strategy games in the name of accessibility and audience appeal.

In such cases, the controversial reception Heaton speaks of arrives before the game is even released, and I admit that in my own eagerness for Total War to retain its reputation for complex, massive historical strategy, I approach Arena with skepticism. And yet two rows of 10 computers each lure me and other writers to try our hands at this battle-focused online game, and I must say that after three tense battles, Total War: Arena convinces me of its potential. It takes a few minutes to reach that stage: the user interface, which has you selecting a commander and assigning units to him, takes some getting used to, as is typical for a free-to-play game. After the first match, I grow more accustomed to the game's idiosyncrasies and better understand the purpose of its multiple currencies. I am also able to upgrade units and outfit them with ever-so-slightly improved armor, though I can't help but wonder how much protection those flimsy-looking conical caps actually provide.

No matter. The first match has us all on equal footing, presuming equal skill levels of course. I lead my three manageable masses of pikemen and archers down a nearby ravine, hoping to flank the hordes surely charging towards our base, which we must protect from capture while attempting to capture and hold the opposition's. The army and camera controls are familiar; any Total War player should immediately understand how to maneuver troops and get a wider view of the battlefield. I am confident in my pikemen and the archers marching behind them. Or at least, I am until I clash with the army clamboring into the ravine from the other side, and realize that while I am squeezed in on both sides, the enemy troops are able to fan out past the ravine's entrance. They've taken advantage of the choke point, and I am the one being suffocated.

The scuffle begins, and it's the typical Total War skirmish in which I can only make top-level tactical decisions and cry out each time a pikeman falls. I force my pikemen to stand their ground and order my archers to retreat, hoping that moving them to higher ground will help me gain an advantage, but it's too late. I am not the first player to fall, but I am among them, left to watch the battle unfold before me, knowing that I am partially to blame for my team's loss.

I make some sense of the convoluted interface and currency choices just in time for the second match. I feel more prepared than before. I am not playing hero this time--I will go archer-heavy and provide support for the heartier armies that spread across the battlefield. Straight up the middle I march, and a clash between the armies begins in under a minute. It's a tense battle, involving not just my three units, but a mess of others, and it's one in which the grand Total War combat shines. On the soldier level, these brawls resemble a swarm of anachronistic army men stabbing any enemy within halberd distance. From my God's-eye view, I maneuver the horde with a focus on position and formation. Meanwhile, my teammates have taken the enemy base while my comrades and I busy the opposition in the central plain. Victory is ours.

It's match number three, and I have decided to take an offensive position. I go all-ranged, positioning my conical-capped on the ridges that oncoming enemies must pass to capture our base. Silhouettes on the ground appear when I select the ridge, making it easy to get my archers and javelin-throwers in position, and I wait, paying close attention to which directions from which the enemy approaches to that I can maximize damage. Alas, my teammates have left me alone to fend for myself, aggressively marching to the enemy base while I pelt three different armies with javelins and arrows. Both bases are invaded, but there is no hope: our invasion force arrived at the opposing base later than the enemy did at ours, and the opposition's infantry has squashed my troops. It is another loss.

I walk away from my seat with my head hanging due to our 2-to-1 defeat. But I'm also pleased with Total War: Arena, which strikes me as a lunchtime game, the kind of competition that's involved enough to require some time and thought, but brief enough to satisfy should I not have the hours to spend with it. The game enters its closed alpha test today, and you could sign up at the game's official website should you want a chance to lead your own multitudes into the arena.

Filed under:
Total War: Arena

23.07 | 0 komentar | Read More

After Xbox One Outsells PS4, Microsoft Exec Says "We Are Just Getting Started"

Following last week's news that the Xbox One had outsold the PlayStation 4 in the US and UK for November 2014, Microsoft's Aaron Greenberg has spoken out to say "we're just getting started."

Greenberg's official title is senior director of the Studios Marketing Group for all first- and third-party Xbox games, a position he took on in June after nearly three years in the role of chief of staff.

November 2014 was the first month since the Xbox One and PS4 launched in November 2013 that Microsoft's console came out on top in the United States, according to NPD Group data.

Xbox One software sales were also strong in November. During the period, more Xbox One games were sold in the US than PS4 or Wii U. November 2014 was also Xbox Live's biggest month in history, with more fans logged into the service across Xbox One and Xbox 360 than ever before.

What gives Microsoft confidence it can keep its Xbox One sales momentum going? For one thing, the company says it has so many holiday 2015 games in the works that it may need to delay some to make room. Do you think Microsoft can extend its winning streak? Let us know in the comments below!

Got a news tip or want to contact us directly? Email news@gamespot.com

Filed under:
Xbox One

23.07 | 0 komentar | Read More
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